DISH

Email Marketing Specialist II- Sling TV

US-CO-Englewood
Job ID
2016-36305
Category
Sling

Summary

Sling TV L.L.C. provides an over-the-top television experience on TVs, tablets, gaming consoles, computers, smartphones and other streaming devices. Distributed across a variety of strategic device partners, including Google, Amazon, Apple TV, Microsoft, T-Mobile, Sprint, Roku, Samsung, Netflix, and many others, Sling TV offers two primary domestic streaming services that collectively include more than 100 channels of top content. Featured programmers include Disney/ESPN, Fox, ABC, NBC, HBO, AMC, A&E, EPIX, Cinemax, Starz, NFL Network, NFL Networks, NBA TV, NHL Networks, Pac-12 Networks, Hallmark, Viacom, Univision, and more. For spanish-speaker customers, Sling Latino offers a suite of standalone and extra Spanish-programming packages tailored to the U S. Hispanic market.  And for those seeking International content, Sling International currently provides more than 300 channels in 20 languages (available across multiple devices) to U.S. households. 

 

Sling TV is the #1 Live TV Streaming Service 

(Based on the number of OTT households as reported by comScore as of April 2017)

 

Sling TV is a next-generation service that meets the entertainment needs of today’s contemporary viewers. Visit www.Sling.com.

 

Job Duties and Responsibilities

At Sling TV, we think services based on big bills, bundles, and useless channels are a thing of the past. Sling TV is uniting cord-cutters and smarter consumers everywhere with simply priced mobile access to the top live TV networks — join our team of spirited innovators in changing the way we watch TV. Our office is light, lively, and buzzing with dynamic people. We love what we do, we love who we work with, and we love calling Colorado home. Brainstorm with us, build with us, banter with us, and even backpack with us — start your next adventure with Sling TV. 

 

 

Responsibilities for Marketing Specialist II, Email Marketing include:

  • Manage email operations for all International campaigns and assist with the deployment of campaigns supporting Domestic and Latino businesses
  • Own tracking of industry best practices and competitor activity for the team
  • Build an email library to archive historic strategies and key metrics on their effectiveness
  • Handle team Email Schedule updates and organization
  • Support broader email marketing team with channel wide campaign QA
  • Help run reports to educate internal business partners on email performance and testing results
  • Assist with team’s audit documentation and ESP organization

 

 

#LI-SS2 Englewood, CO

Skills - Experience and Requirements

A successful Marketing Specialist II candidate will have the following: 

  • Data-driven approach to email marketing including knowledge of basic KPIs
  • A minimum of 3 years agency or direct-to-consumer experience
  • Knowledge of email marketing strategy, campaign tactics, and operations
  • Effective problem-solving ability and the desire to work autonomously
  • Very strong analytical skills and a familiarity with A/B testing metrics
  • Natural detail orientation with strong organizational skills
  • Ability to work cross-functionally and balance multiple teams’ goals at once

Preferred Qualifications:

  • Experience with Exact Target (or other Enterprise level ESP)
  • Knowledge of basic email deliverability best practices
  • Basic HTML coding experience
  • Comfort with more complex Excel functions (VLOOKUP, SUMIFS, etc.)
  • Marketing or Business degree

 

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