DISH

Paid Social Lead- Domestic and Latino Brand- Sling TV

US-CO-Denver
Job ID
2016-36973
Category
Sling

Summary

Sling TV L.L.C. provides an over-the-top television experience on TVs, tablets, gaming consoles, computers, smartphones and other streaming devices. Distributed across a variety of strategic device partners, including Google, Amazon, Apple TV, Microsoft, T-Mobile, Sprint, Roku, Samsung, Netflix, and many others, Sling TV offers two primary domestic streaming services that collectively include more than 100 channels of top content. Featured programmers include Disney/ESPN, Fox, ABC, NBC, HBO, AMC, A&E, EPIX, Cinemax, Starz, NFL Network, NFL Networks, NBA TV, NHL Networks, Pac-12 Networks, Hallmark, Viacom, Univision, and more. For spanish-speaker customers, Sling Latino offers a suite of standalone and extra Spanish-programming packages tailored to the U S. Hispanic market.  And for those seeking International content, Sling International currently provides more than 300 channels in 20 languages (available across multiple devices) to U.S. households. 

 

Sling TV is the #1 Live TV Streaming Service 

(Based on the number of OTT households as reported by comScore as of April 2017)

 

Sling TV is a next-generation service that meets the entertainment needs of today’s contemporary viewers. Visit www.Sling.com.

Job Duties and Responsibilities

At Sling TV, we think services based on big bills, bundles, and useless channels are a thing of the past. Sling TV is uniting cord-cutters and smarter consumers everywhere with simply priced mobile access to the top live TV networks — join our team of spirited innovators in changing the way we watch TV. Our office is light, lively, and buzzing with dynamic people. We love what we do, we love who we work with, and we love calling Colorado home. Brainstorm with us, build with us, banter with us, and even backpack with us — start your next adventure with Sling TV. 

 

Primary responsibilities fall into the following categories:

  • Manages all Paid Social media efforts and media strategy for the Brand/USP advertising
  • Acts as a subject matter expert on all things Paid Social and ensure both the organization and internal partners understand the effects of changes in the marketplace
  • Creates and executes campaigns under tight timeframes and manages budgets for Paid Social team
  • Make Daily optimization decisions and changes within media buying platforms
  • Partner across the marketing organization to ensure holistic campaigns that together deliver significant market share shift
  • Develops and analyze key marketing data and use it to drive actionable efforts across Digital tactics’

#LI-SS2 Englewood, CO

#LI-SS2 Englewood, CO

 

#LI-SS2 Englewood, CO

Skills - Experience and Requirements

A successful candidate will have the following:

  • Bachelor's degree from four-year college or university; or two years related experience and/or training; or equivalent combination of education and experience.
  • 3-4+ years of Paid Social optimization experience (e.g., Facebook Ads, LinkedIn Ads, PMDs, Twitter)
  • Fluent in Spanish language and familiar with marketing best practices for the Latino market
  • Ability to think strategically about both customer and market information
  • Experience with Facebook Ads Manager, Nannigans, or other social media buying platforms

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