Ecommerce Marketing Lead- Sling TV

Location US-CO-Englewood
Job ID


Sling TV L.L.C. provides an over-the-top television experience on TVs, tablets, gaming consoles, computers, smartphones and other streaming devices. Distributed across a variety of strategic device partners, including Google, Amazon, Apple TV, Microsoft, T-Mobile, Sprint, Roku, Samsung, Netflix, and many others, Sling TV offers two primary domestic streaming services that collectively include more than 100 channels of top content. Featured programmers include Disney/ESPN, Fox, ABC, NBC, HBO, AMC, A&E, EPIX, Cinemax, Starz, NFL Network, NFL Networks, NBA TV, NHL Networks, Pac-12 Networks, Hallmark, Viacom, Univision, and more. For spanish-speaker customers, Sling Latino offers a suite of standalone and extra Spanish-programming packages tailored to the U S. Hispanic market.  And for those seeking International content, Sling International currently provides more than 300 channels in 20 languages (available across multiple devices) to U.S. households. 


Sling TV is the #1 Live TV Streaming Service 

(Based on the number of OTT households as reported by comScore as of April 2017)


Sling TV is a next-generation service that meets the entertainment needs of today’s contemporary viewers. Visit

Job Duties and Responsibilities

 At Sling TV, we think services based on big bills, bundles, and useless channels are a thing of the past. Sling TV is uniting cord-cutters and smarter consumers everywhere with simply priced mobile access to the top live TV networks — join our team of spirited innovators in changing the way we watch TV. Our office is light, lively, and buzzing with dynamic people. We love what we do, we love who we work with, and we love calling Colorado home. Brainstorm with us, build with us, banter with us, and even backpack with us — start your next adventure with Sling TV. 


Primary responsibilities fall into the following categories:

  • Lead innovation, strategy, and development of Sling TV website in line with group goals and objectives
  • Own Landing Page experiences and optimization and act as a liaison and subject matter expert for the broader Sling team
  • Embrace consumer shopping and buying behaviors across multiple platforms to manage and optimize the website marketing funnel to drive consumer preference of Sling TV as their entertainment provider
  • Leverage segmentation and marketing analytics to provide insights and deliver website programs to maximize marketing return on investment
  • Strategically assess acquisition opportunities, current customer impact, and implement corporate-wide programs
  • Effectively manage team and projects with strong organizational and communication skills. Thrive in a fast-paced and ever-changing environment with a high capacity to multi-task and handle tight deadlines on a daily basis


Skills - Experience and Requirements

A successful candidate will have the following:

  • Bachelor's degree from four-year college or university; or two years related experience and/or training; or equivalent combination of education and experience.
  • 3-5 years experience in eCommerce Management for a high traffic site
  • Strong Familiarity with Adobe Experience Manager, Analytics and Target
  • Demonstrated ability to synthesize, prioritize and drive results with a high sense of urgency.
  • Success in a start-up like environment. Ability to think creatively and strategically, but a willingness and desire to ‘roll up your sleeves’
  • Sound qualitative and quantitative analytical skills and in-depth experience with online analytics
  • Familiarity with site translation management and customer personalization
  • 1 year experience directly managing a team


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