DISH

  • Marketing Lead

    Location US-CO-Englewood
    Job ID
    2017-41772
    Category
    Customer Service Center (CSC)
  • Summary

    DISH is a Fortune 200 company with more than $15 billion in annual revenue that continues to redefine the communications industry. Our legacy is innovation and a willingness to challenge the status quo, including reinventing ourselves. We disrupted the pay-TV industry in the mid-90s with the launch of the DISH satellite TV service, taking on some of the largest U.S. corporations in the process, and grew to be the fourth-largest pay-TV provider. We are doing it again with the first live, internet-delivered TV service – Sling TV – that bucks traditional pay-TV norms and gives consumers a truly new way to access and watch television.

     

    Now we have our sights set on upending the wireless industry and unseating the entrenched incumbent carriers.

     

    We are driven by curiosity, pride, adventure, and a desire to win – it’s in our DNA. We’re looking for people with boundless energy, intelligence, and an overwhelming need to achieve to join our team as we embark on the next chapter of our story.

     

    Opportunity is here. We are DISH.

     

    Join Our Winning Team!

     

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    Job Duties and Responsibilities

    This Marketing Lead position is within the Customer Retention department.  This position is responsible for establishing existing customer marketing strategies and reduce customer churn.  This Marketing Lead will work cross functionally on business-critical projects and drive innovative solutions that positively impact profitability and reduce churn. 

     

    Primary responsibilities fall into the following categories:

    • Responsible for the execution of marketing campaigns that help manage churn rates across DISH’s 12M subscriber base.
    • Build out various marketing campaigns with tactics consisting of websites, emails, and set top box messages.
    • Cross functionally work with internal and external creative departments, marketing, operations and analytics to implement communication initiatives.
    • Establish working project plans and calendars for development of communications associated with new promotions/products, responding immediately to market needs.
    • Work with minimal supervision to identify, develop, and evaluate marketing strategies to promote products and services.
    • Excellent project management skills; ability to multi-task; proven success in leading cross-functional teams.

    Skills - Experience and Requirements

    A successful Marketing Lead, Customer Retention will have the following: 

    • Bachelors in Marketing or related discipline strongly preferred; degree from a four-year college or university with 4+ years or equivalent combination of education and experience is preferred.
    • Ability to learn quickly, prioritize and work under pressure, adapt to a rapidly changing environment and demonstrate a sense of urgency.
    • Knowledge of sales and marketing principles.
    • Ability to facilitate a project with multiple steps from conception to delivery and measure success considering the relative costs and benefits.
    • High attention detail and grammar skills.
    • Strong relationship skills in order to work cross functionally and leverage different departments to meet tight deadlines.

     

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