DISH

Marketing Specialist II

US-CO-Englewood
Job ID
2017-42096
Category
Marketing

Summary

Sling TV L.L.C. provides an over-the-top television experience on TVs, tablets, gaming consoles, computers, smartphones and other streaming devices. Distributed across a variety of strategic device partners, including Google, Amazon, Apple TV, Microsoft, T-Mobile, Sprint, Roku, Samsung, Netflix, and many others, Sling TV offers two primary domestic streaming services that collectively include more than 100 channels of top content. Featured programmers include Disney/ESPN, Fox, ABC, NBC, HBO, AMC, A&E, EPIX, Cinemax, Starz, NFL Network, NFL Networks, NBA TV, NHL Networks, Pac-12 Networks, Hallmark, Viacom, Univision, and more. For spanish-speaker customers, Sling Latino offers a suite of standalone and extra Spanish-programming packages tailored to the U S. Hispanic market.  And for those seeking International content, Sling International currently provides more than 300 channels in 20 languages (available across multiple devices) to U.S. households. 

 

Sling TV is the #1 Live TV Streaming Service 

(Based on the number of OTT households as reported by comScore as of April 2017)

 

Sling TV is a next-generation service that meets the entertainment needs of today’s contemporary viewers. Visit www.Sling.com.

Job Duties and Responsibilities

Primary Responsibilities fall into the following categories:

  • Translating business requests into data queries, integrating data from multiple sources to create comprehensive and accurate data sets and support in-depth marketing analysis
  • Create queries to provide marketing insights. Process owner of the Sling marketing campaign platform.
  • Central point of contact to ensure all marketing programs are correctly tagged from a campaign measurement perspective. Work cross functionally with IT and Operations to support bi-weekly release schedules.
  • Automate key reports for the management of a marketing program. Subject matter expert for marketing campaign results. Make recommendations to channel and brand managers and senior leadership on marketing campaign investment decisions
  • Interpret data to identify marketing trends and anomalies. Monitor KPI’s for individual campaigns and overall marketing program against budgeted thresholds.

Skills - Experience and Requirements

A successful Marketing Specialist will have the following:

  • Bachelor's degree from four year college or university; or two years related experience and/or training; and two plus years of experience
  • Demonstrated curiosity for analysis with large data sets, an attention to detail and an unparalleled work ethic
  • Experience with SQL and Tableau required. Advanced Excel skills are a must-have.
  • Excellent written and verbal communication skills required. The position requires the candidate to present findings to senior management including C level leadership.
  • Proven ability to handle complex tasks with minimal direct oversight from management. Must be comfortable working without direct supervision and be internally motivated to seek out projects and drive forward needed initiatives.

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