DISH is a Fortune 200 company with more than $15 billion in annual revenue that continues to redefine the communications industry. Our legacy is innovation and a willingness to challenge the status quo, including reinventing ourselves. We disrupted the pay-TV industry in the mid-90s with the launch of the DISH satellite TV service, taking on some of the largest U.S. corporations in the process, and grew to be the fourth-largest pay-TV provider. We are doing it again with the first live, internet-delivered TV service – Sling TV – that bucks traditional pay-TV norms and gives consumers a truly new way to access and watch television.
Now we have our sights set on upending the wireless industry and unseating the entrenched incumbent carriers.
We are driven by curiosity, pride, adventure, and a desire to win – it’s in our DNA. We’re looking for people with boundless energy, intelligence, and an overwhelming need to achieve to join our team as we embark on the next chapter of our story.
Opportunity is here. We are DISH.
The DISH Brand Marketing team is accountable for driving the brand strategy, messaging and consistency across the marketing organization. A big component of brand marketing includes the planning and execution of advertising campaigns, which drive top funnel awareness and consideration for the DISH brand. The advertising campaigns are also used to create a strong brand halo that improves perception and ultimately drives new customer acquisition for lower funnel direct response tactics.
Job Duties and Responsibilities:
The Marketing Specialist II will take ownership of execution of brand advertising campaigns with a primary focus on TV and Radio that will elevate the DISH brand to drive acquisition of new consumers. This includes partnership and facilitation with multiple stakeholders including internal partners and outside vendors to ultimately achieve brand metric goals.
Experience and Requirements:
This is a fast-paced role for a well-rounded business professional that can hit the ground running and drive results immediately. This role is demanding given the dynamic market landscape and new marketing challenges, and will allow the right candidate the opportunity to make a big impact in a short time as they grow in this role. A successful Marketing Specialist II will have the following: